Samsung
Led a 3-month audit of Samsung Mobile’s social presence, specifically focused on Instagram & Twitter, which led to a two-year AOR contract. During the latter AOR contract, I led a team of 20 to execute the strategy, developed during the 3-month audit phase.
Developed a strategy to win an additional multi-million dollar AOR contract that as inclusive over a social, community and commerce overhaul
Led the pitch and strategy for their Flip/Fold 360-campaign
This commercial debuted during the 2021 superbowl.
