NARS Cosmetics
As the @NARSissist, I led the development and execution of NARS’ first global organic and paid social media and influencer strategies, as well as agency partnerships for branded content.
Results:
+2.8M+ follower growth across all global social channels in two years
Elevated the brand’s EMV from #6 to #2, per annual industry reporting
Developed and scaled the brand’s global influencer program to 500 influencers in two years
